Are Indians of the present generation more Korean than Koreans? Let’s see!: The year was 2012, the month was July. Something happened which transformed the world. ‘Gangnam Style’ got released. It was the 6th music album of Korean pop singer PSY, who was locally known and globally unknown. The world that hardly knew much about Korea or its culture until then, seemed to grow intelligent all of a sudden. All hell broke loose in the global culture sphere. ‘Bright green’ became the favourite colour of the generation. Appearing ‘funky’ and dancing while walking on the streets started defining new trend of the time. In 3 months, the song breached 1 billion views on YouTube, and became the first Korean song to achieve this feat.
In India, the impact was profound. Everyone who could jump, jumped around with the horse styled strides and sang the first line of the song, ‘Oppa Gangnam Style’. Majorly because this was the only line they could decipher or keep in mind. The rest of the song was incomprehensible. India, that proudly claimed itself to fight against the onset of western culture in their traditional roots, happily and dancingly succumbed to the neighbourhood Korean culture. And the K-pop culture set foot in India this way.
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